The essence of spin doctoring is to present a sequence of true facts in such a manner that will compel the audience to reach the conclusion desired by the ‘good-doctor’. The really skilled ones don’t even need to lie in order to achieve their goals. At most they ‘shave’ some of the rough edges so that the truths they choose to mention fit smoother into their narrative
In fact it doesn’t matter much whether the conclusion they mesmerize their audience into is ‘true’ or not – truth is relative, anyway. The only thing that’s important here is that ‘the’ conclusion fits the intentions of the spin doctor.
Also, it even doesn’t matter what those intentions are. Good, bad… the end is always the same.
Because of the manner in which all this works.
The principle involved here is the same as that used by the magicians who entertain the crowds of circus goers.
They first concentrate the attention of their audience to a single point and then direct it in such a way that the people are no longer able to see anything but what they are allowed to by the magician.
Or by the spin-doctor.
Unfortunately the similarities between magicians and spin-doctors end here.
While most of the circus goers have a nice experience, albeit a relatively short one, most victims of the spin-doctors have to endure long lasting trauma and/or substantial material loss.
Again, irrespective of the spin doctors’ intentions. It doesn’t matter whether the method is used by a (well wishing socialist) utopian or by a callous Nazi. In my previous post I mentioned how ‘political hyenas’ spring up and monopolize all the situations in which their ‘dark talents’ cannot be kept in check by the rest of the society.
Here we have the explanation for why the otherwise reasonable members of the society are unable to perceive the mortal danger they find themselves in.
Because the spin doctor had skilfully overloaded their attention.
Because after living for so long ‘under the spell’, too many people have become accustomed to let others think for them and in their name.
Was that clear enough?
The spin doctor doesn’t have to be malefic in order for the tragedy to take place. It is enough that they have occupied the attention of the people and have exhausted the ability of too many of the individuals involved to think with their own heads.
In these conditions the ‘political hyenas’ will undoubtedly make their appearance and attempt to gain control over the society.
And, undoubtedly again, those attempts will be extremely detrimental for the entire society.